Don’t Waste Your Money on Video

Don’t Waste Your Money on Video

Wait...what? Don't waste your money on video? But you're a video production company! We're just like you and we hate to throw away money. We are always looking to maximize every dollar we spend. This is why we commit to giving our clients the best bang-for-their-buck...

Learn about the history of Creative Edge Productions

Learn about the history of Creative Edge Productions

Are you someone that likes watching the behind-the-scenes of your favorite films? If so, then enjoy this short trip down memory lane as we reflect back on the origins of Creative Edge Productions. From our humble beginnings shooting commercials in a basement to...

Why it is important to discover your unique story

Why it is important to discover your unique story

Around the same time we were approached by two different clients who were both in the machining industry. They had similar facilities, offered similar services and had similar clients. But as we uncovered their stories we discovered that they had drastically different...

How to advertise on YouTube and Facebook with video commercials

How to advertise on YouTube and Facebook with video commercials

We produce a variety of ads for television, but a good portion of our business comes from corporate and branding content for the web. When we are working on one of these videos, we often ask the client if they intend to do any advertising with their new content....

Why Emotion is Key to Your Marketing

Why Emotion is Key to Your Marketing

When developing a video for our clients, one of the first questions we ask them is "How do you want your audience to feel after they watch this video?" Emotion is the primary foundation of every video we create and is always the test we come back to with each draft or...